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ACTLA Resources

ACTLA Resources

ACTLA Fall Conference · Canmore 2026

You came to Canmore with a practice to protect and legislation you did not ask for. This is what you take home.

The workbook is the one you worked through in the session. Download the fillable version and the notes you made in the room stay with you. The rest fills in what you did not have time to write down.

What you get

  • The slidesEvery slide from the session, as a PDF. So you can find that one point again without your notes.
  • Participant Workbook (fillable PDF)Seven tools, in the order you use them. Type straight into it and save.
  • The Lawyer’s LinkedIn Profile Audit ChecklistScore your profile out of 50 points, the way a referring lawyer reads it.
  • Top 10 Ways to Stay on Your Referral Network’s RadarA LinkedIn playbook that does not require you to become a content creator.

Get the toolkit

Tell me where to send it and the download page opens straight away. One email with your links. Nothing else unless you ask for it.

What is in the workbook

  1. Referral Mapping Worksheet. Your top five sources, and five you have not approached.
  2. Cross-Practice Referral Planner. Where your work is hiding, one practice area over.
  3. Referral Line Template. One sentence a colleague can repeat after hearing it once.
  4. Outreach Templates. Three messages you can adapt in two minutes, including the one for a source who has gone quiet.
  5. Staying-in-Touch Schedule. The system that keeps relationships from going dark.
  6. LSA Marketing Quick Reference. What the Law Society allows, which is more than most lawyers think.
  7. Personal 30-Day Action Plan. Three commitments, with dates.

Start with Tool 3, the referral line. It takes twenty minutes and it makes the other six easier to fill in.

Questions after the session

If something in the workbook does not work for your practice area, tell me. I would rather fix it than have you file it away.

Pamela Foster has spent 38 years in professional services marketing, the last 18 consulting to plaintiff and B2C firms across Canada and the United States. She founded the Legal Marketing Association’s B2C/Plaintiff group in 2018.
pfoster@pamelapowered.com  ·  pamelapowered.com